Airport Marketing
Paperback 400 pages English Nov 05, 2021
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This accessible, up-to-date, comprehensive, and in-depth textbook introduces students and practitioners to the principles and practice of airport marketing as well as the major changes and future marketing challenges facing the airport sector.
- Author:
- Nigel Halpern, Anne Graham
- Publisher:
- Routledge
- Publication Date:
- Nov 05, 2021
- Number of pages:
- 400 pages
- Language:
- English
- Binding:
- Paperback
- ISBN-10:
- 036748370X
- ISBN-13:
- 9780367483708