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Design Thinking for Dummies

by Muller-Roterberg

For Dummies

Paperback 304 pages English July 28, 2020

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Innovate your business by incorporating design thinking Organizations that can innovate have an advantage over competitors who stick to old processes, models, and products. Design Thinking For Dummies walks would-be intrapreneurs through the steps of incorporating design thinking principles into their organizations. Written by a recognized expert in the field of design thinking, the book guides readers through the steps of adapting to a design thinking culture, identifying customer problems, creating and testing solutions, and making innovation an ongoing process. The book covers the crucial and central topics in design thinking, including: Adopting a design thinking mindset Building creative environments Facilitating design thinking workshops Working through the design thinking cycle Implementing your solutions And many more Design Thinking For Dummies is a great starting place for people joining design-oriented teams and organizations, as well as small businesses and start-ups seeking to take advantage of the same methods and techniques that large firms have used to grow and succeed.
Author:
Muller-Roterberg
Publisher:
For Dummies
Publication Date:
July 28, 2020
Number of pages:
304 pages
Language:
English
Binding:
Paperback
ISBN-10:
1119593921
ISBN-13:
9781119593928