Developing Churn Models Using Data Mining Techniques and Social Network Analysis
Hardback or Cased Book 308 pages Jul 31, 2014
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Information Science Reference
Developing Churn Models Using Data Mining Techniques and Social Network Analysis
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Churn prediction, recognition, and mitigation have become essential topics in various industries. As a means for forecasting and managing risk, further research in this field can greatly assist companies in making informed decisions based on future possible scenarios. Developing Churn Models Using Data Mining Techniques and Social Network Analysis provides an in-depth analysis of attrition modeling relevant to business planning and management. Through its insightful and detailed explanation of best practices, tools, and theory surrounding churn prediction and the integration of analytics tools, this publication is especially relevant to managers, data specialists, business analysts, academicians, and upper-level students.
- Author:
- Goran Klepac
- Publisher:
- Information Science Reference
- Publication Date:
- Jul 31, 2014
- Number of pages:
- 308 pages
- Binding:
- Hardback or Cased Book
- ISBN-10:
- 1466662883
- ISBN-13:
- 9781466662889